INDUSTRY- NETFLIX

 INDUSTRY

NETFLIX

LUPIN AND STRANGER THINGS

How do Lupin and Stranger Things show the development of Netflix from 2016 to 2021?:

  • Both focus on original content. 
  • One very US-focused with an assumed international audience
  • One very French but with global elements
Ways Netflix has developed:
  • Password sharing crackdown
  • Ad-tier introduced
Increased spending on original content 




Lupin was released in January 2021 during the global pandemic when demand for home entertainment was high. the crime-thriller genre of the show offered escapism which was a distraction from the monotony of lockdown. 

The drama's success in English-speaking countries, such as the USA, was partly due to it being immediately available in a dubbed version which would automatically play in English if the audience member was detected to be in an English-speaking country.

Bela Bejaria, head of global TV at Netflix, suggests viewing of non-English language programs by Netflix's American subscribers increased by 67% between 2019 and 2021.

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LUPIN COMPANY INFO
  • Produced by Gaumont TV
  • Created by George Kay and Francois Uzan. It premiered on Netflix 8th January 2021
  • Founded in 1895 and is the oldest film company in the world










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